Archives for October 2014

Webinar Hosting Reviews: Pros and cons of GoToWebinar, Livestream, and OnStream Webinars

Which webinar platform is right for you?Creating and marketing a great webinar is tough. Choosing a webinar hosting platform shouldn’t be.

That’s why we’ve researched the top-selling webinar hosting platforms on the Internet and compiled this handy list of pros and cons for each.

We reviewed each application and evaluated the following:

  • Cost and value for the money
  • User-friendliness
  • Tech support and tutorials
  • Video streaming options
  • Integration with social media and other websites
  • Webinar marketing assistance

While researching the best webinar hosting platforms, we looked at GoToWebinar, Onstream Webinars, Livestream, Google Hangouts + LeadPages, Adobe Connect, ClickWebinar, and MegaMeeting.

And the winners are….      Read more about Webinar Hosting Reviews: Pros and cons of GoToWebinar, Livestream, and OnStream Webinars

Webinar Checklist: 5 Must-Have’s For Massive Webinar Success

webinar blueprintHave you ever wondered why some webinars are wildly successful, while others fall flat? Or why some webinars enjoy thousands of attendees while others are attended by 20 people, tops?

The truth is that successful webinars follow a proven checklist that virtually guarantees their success.

This checklist contains 5 crucial elements that must be included in your webinar presentation in order for it to be successful.

If you’re looking to increase attendance, engage your audience, and convert leads into paying customers with a webinar, make sure your next presentation includes these 5 things:      Read more about Webinar Checklist: 5 Must-Have’s For Massive Webinar Success

Creating A Webinar That Converts: The Timing, Format, And Structure Of Your Next Webinar

If you’re using webinars to grow your business, there is nothing more important than the timing, format, and structure of your presentation. Some marketers argue that these technical aspects of your presentation are even more important than the content itself!

Why?

Because it is the timing, format, and structure that determine whether your prospect converts into a paying customer by the end of the webinar.

Here are proven best practices to follow when deciding how long your webinar will be, what format it will be presented in, and how it will be structured from beginning to end.     Read more about Creating A Webinar That Converts: The Timing, Format, And Structure Of Your Next Webinar

Don’t Become a Victim of Disengagement

Engagement Matters Episode 38: How can you maintain your connection with people? It takes a conscientious effort of focus and practice. Think about the number of people you have met in a business setting over the past 7 months. With how many of them do you still keep in touch?

Learn how to keep a high level of engagement with prospects, clients and referral partners.

Webinar Marketing for Newbies: 5 Steps To Creating and Marketing Your First Webinar

Webinar marketingIf you’ve never created a webinar before, the thought of webinar marketing can be really intimidating. You’re probably wondering…

  • How will I work out the technical aspects of holding a webinar?
  • How do I give people access to the webinar?
  • What platform should I use for hosting the webinar?
  • What should the webinar be about, anyway?
  • How do I get people to attend my webinar?

Don’t worry! While webinars are certainly more technically involved than other types of content marketing, once you get the first one under your belt you’ll be off to the races.

Here are five easy steps to creating and marketing your very first webinar: Read more about Webinar Marketing for Newbies: 5 Steps To Creating and Marketing Your First Webinar

Top 10 Reasons To Hold A Webinar Today

benefits of webinarsAre you currently using webinars as part of your content marketing strategy?

If not, you may have an outdated idea of exactly what a webinar is and just how powerful webinars can actually be.

In the past, webinars were used primarily for product demonstrations and to usher customers through a company’s sales funnel.

Today, webinars are being used for everything from list-building and panel discussions to interactive courses and mastermind groups.

The 21st century webinar is all about engagement: allowing your customers to connect with you and your brand on a personal level in order to strengthen relationships and increase sales.

Here are the top 10 reasons to take a second look at webinars: Read more about Top 10 Reasons To Hold A Webinar Today